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Direct answers for teams that own complex business systems.

Field guide

Where can we use AI in our business? A comprehensive audit checklist

AI agents exist to remove human work. A human should only be in the loop to approve escalations. Score every manual process for rules, thresholds, and a system of record, then prioritize by volume, rule clarity, and blast radius.

Whitepaper

A practical guide to migrate off of Salesforce to a custom CRM system.

Most companies don't need to rebuild Salesforce, they need to shrink it. This is a practical audit-and-cut checklist across database, UI, automation, integrations, security, and analytics, plus an honest look at how far the chat-plus-database-plus-agents model can responsibly go today.

Whitepaper

Should You Build Your Own CRM? A Realistic Checklist for Migrating Off Salesforce onto AWS + PostgreSQL

Replacing Salesforce with a custom CRM on AWS and PostgreSQL is not an infrastructure decision. Infrastructure runs $1,600–$5,000 a month. The engineering and compliance program behind it runs closer to $1M a year. Here is the area-by-area checklist and the honest math.